I was watching the audience. When Arte walked on stage, they were looking at him with mild interest, light curiosity. It was his quarterly All-Hands presentation to 1500 in his division. Arte started:
“Good morning, I’m excited to be here, I hope you’re excited about being here also. Today I would like to talk to you a little bit about…”
By the time Arte got to that point, the audience had lost their spark, they were fading. He didn’t see it. By the time Arte got to the middle of his presentation, even to him something felt flat. He started to talk faster. He tried to inject enthusiasm, but it felt forced. He ended by telling a sea of polite but uninspired faces they had an exciting future ahead.
Arte knew something was wrong, but didn’t know what. He felt a powerful need to break free of something, but had no clue what was binding him and holding him back.
Bryony hung up from the virtual meeting with her boss with a heavy heart and a horrible feeling in the pit of her stomach. She had just gotten the news she dreaded.
Bryony was a Senior Manager who’d requested a promotion to Director. Her boss said, “Well, I can’t promise anything, but I’ll recommend you because you’re doing good work” and had unenthusiastically taken Bryony’s request to her boss. The answer was not only “Not now,” the top boss dismissed Bryony’s future possibilities as well.
Her boss thought she was being helpful when she said,” You don’t really have a chance of getting promoted because you don’t have leadership communication skills.”
Bryony had no idea what she was talking about. She asked what skills were they? The boss had trouble defining them, just that Bryony wasn’t coming across as “a real leader”.
Bryony sat for five minutes trying to figure it out, wondering if she needed to be bossier. It was not her style and if that’s what was required, it was hopeless. She also didn’t see how being bossy was a good thing.
A large corporation had acquired 8 successful companies through their Mergers and Acquisitions. They paid a lot for them. Each one of them had a CEO. Now the CEOs were Senior Vice Presidents, high up in the large company, but no longer the men in charge of everything and everyone.
The CEO had gone through our special virtual Leadership Coaching Program based on Mastering Virtual Presentations. When he saw each one of these 8 new SVPs speak to internal audiences, he cringed. They had good content, but lots of sharp edges and missing key skills in their delivery that would make them great. So, he signed them up for the program.
The 8 men showed up skeptical and arrogant, but willing to give me a chance to see if there was anything good in what I presented. They didn’t think so, but they weren’t rude about it. They were quite pleasant. But arrogant. Especially with each other. Each one tremendously competent. Each one exceptionally accomplished, and the proof was the organizations they had built from nothing and then sold for hundreds of millions and even billions of dollars.
Everything begins with awareness. When you are not fully aware of them, you lose sight of the person in front of you. An invisible wall forms, you unknowingly start talking at them, and your words can’t quite reach them. But when you become fully aware of them, truly present with them, the wall dissolves. You don’t have to try. Connection happens on its own. You start talking to them. Your communication flows naturally, it becomes effortless, and you reach them.
Ben didn’t want to just “improve” his communication skills. He wanted to stand out.
When he gave a presentation at a conference, he didn’t only want applause. He wanted people talking about it in the hall afterwards and telling everyone when they got back home.
When he met with his boss, Ben didn’t just want “a good meeting”. He wanted his boss fully engaged and talking to his boss about it, and that boss telling it all to his boss.
When he met with his team, he didn’t just want to “go through the agenda.” He wanted a team spirit that lifted everyone higher.
He wanted peers who respected him and sought out his opinions. He wanted customers with long-term, enthusiastic loyalty.
He wanted people’s faces to light up when he walked into a room.
Ben was done with ordinary. He wanted extraordinary.
Many executives who come to me for executive coaching come prepared with their word-for-word script.
What’s the problem with speaking from a script when you’re giving a presentation?
Well…what does a script say about your mindset? About your thoughts and feelings about yourself? Your feelings about the audience? About your true power?
Having a script sends out a lot of messaging about you that you might not want to be sending.
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